You're running paid traffic, you have a decent funnel — but you know your site could be doing better. We'll step in and help boost your conversion rate using real data, not guesses.
For Agencies:
Want to offer CRO to your clients, but don't have the in-house firepower or tech stack? Partner with us. We'll handle the testing, reporting, and learnings — under your brand or ours. Add more revenue. Look like a hero.
We’re so confident in what we do that if you’re not satisfied at the end of 30 days, you owe us nothing. You keep the work, the test results, and all the CRO learnings.
We know that once you see the value we bring, you’ll want to keep working with us — either directly or through a long-term plan. But if you don’t? You leave smarter, and we get real-world experience and feedback. Win-win.
Mida is ISO 27001 certified, the leading international standard for information security. This means your data, and your customers’ data, is protected with enterprise-grade controls. 🔒 End-to-end encryption 📁 GDPR-compliant by design ✅ Independently audited 🛡️ Used by Enterprises, Loved by Agencies
Whether you're testing landing pages, forms, or checkout flows. Your data stays secure, always.
Exceptional. Best tool available and affordable pricing. There is not a single thing I can fault. It's been game changing for our CRO and marketing operations generally.
Dec 22, 2025
Dom C.
Great tool, outstanding support.
I am writing this review because Mida has stood out as one of the best customer service experiences I have had. In a world where we are pushed to AI chatbots that link to help articles, Mida stands out by offering person-to-person solutions quickly, effectively, and impressively. Not only is the tool one of the best I have used, but when I get stuck, their team is an email away with STRONG support.
Jul 2, 2025
Milica A.
Light and fast A/B testing tool, easy to use - AMAZING support!
Amazing! Really like the team and I love the QA option—if something doesn't display correctly in a test, they'll either make the necessary edits to ensure it runs properly or even send us a video explaining how to fix it ourselves. That level of support is truly above and beyond.
Can't stress enough how much I value their support!
Mar 13, 2025
Miro K.
10/10 Simple, Easy and Fast A/B testing tool.
10/10 Simple, Easy and Fast A/B testing tool.
+ the support is super fast and nice!
Nov 26, 2024
Anthony B.
Perfect replacement to Google Optimize
I have been looking for a replacement to the now defunct Google Optimize for a long time. I found that most alternatives were too pricey, or bloated with features I have no use for.
Mida.so is brilliant at A/B testing websites, its simple and intuitive to get going with. The speed once the code is plugged in is blistering. And the reports it gives you are easy to understand.
If you are looking for an alternative to Google Optimize, your search is over.
Oct 14, 2024
Hardik D.
Only Product that let’s you A/B test your website with Ease
My overall experience with Mida is overwhelmingly positive. It lets us A/B test our websites' copy and a whole bunch of other things without slowing down the website.
Oct 5, 2024
Ash S.
Good Starter for A/B Testing
The simplicity of the platform is on-point. The No-BS design really takes the complexity out of A/B testing
Sep 10, 2024
Jordan S.
My New Favorite A/B Testing Platform
My experience with Mida has been great! The platform is lightweight, integrates seamlessly with GA4, and has given me insights I wouldnt have had otherwise.
I liked Mida's intuitive visual editor. It made setting up A/B tests incredibly easy, and allowed me to experiment without developer assistance.
Aug 27, 2024
Dean P
@thedeancorp
Really quite simple to use and didn't affect my site speed. I tried the free account for a while, then bought into it because it worked so well.
Aug 26, 2024
Tomas C.
The Best A/B Testing Tool
After Google Optimize was sunset, we tried VWO, AB Tasty, PostHog, and Plerdy, but none fully met our needs—they were either too complex, too costly, or lacked key features.
Mida is different. It's easy to use, quick to set up, and provides all the reporting we need for fast decision-making. We’ve had no issues with it.
Aug 18, 2024
Verified Reviewer
A great GDPR-friendly option
Mida allows you to A/B test without pre-loading cookies and using expensive, server-side options. This was the biggest sell for us when we discovered Mida when they were exhibiting at a trade show. It's easy to set up, and works around cookies without invalidating experiments.
Jul 17, 2024
Jack A.
Great tool! Very nice.
It's been excellent so far, nice UI and code customization options.
Jun 18, 2024
Thaymisan C.
Easy to use!
The ease of use, how the user experience feels very natural and intuitive. The visual editor is the best part of Mida! Makes everything easy.
Mida has been a great surprise for us!
Jun 12, 2024
Daniel M.
Easy to set up, easy to use
The ease of implementation is a crucial factor in the adoption of any AB testing tool. Mida's standout feature is its seamless integration with GTM, bypassing the need for complex CMS integrations. This not only simplifies the process but also democratizes the ability to configure tests, making it accessible to various team members regardless of their technical expertise. Furthermore, the lightweight nature of the Mida Script is commendable.
Jun 11, 2024
Elizabeth R.
Great Google Optimize Alternative
Was looking for a Google Optimize replacement with WYSIWYG editor for A/B tests, Mida has exceeded my expectations so far!
Was so hard to find the product, only found on my 3rd pass of searching for alternatives
May 21, 2024
Harrison C.
A comprehensive A/B testing platform with 5 star support
We've set up a handful of A/B tests so far- the script runs smoothly without any flicker on our site. I also really like the visual editor and the reporting interface.
May 21, 2024
Conor D.
Great Product - Easy to Use
It's easy to set up and use. Friendly UI/UX and has all of the tools and capabilities you would want in an A/B testing platform.
May 20, 2024
Daniel N.
The best Google Optimize replacement
The closest replacement for Google Optimize:
- Low cost and easy to implement.
- Very quick to load.
- Very easy to start testing.
- Can use built-in analytics or connect to GA
Apr 22, 2024
Jennifer C.
Best AB testing tool ever
Amazing. Best AB testing tool ever! Super glad I found them
- Easy to use
- Responsive support team
- Easily track conversions and goals
Not a lot of cons - every concern was addressed by the support team
Feb 13, 2024
Finn G.
Excellent Google Optimize Alternative
Mida was super easy to setup on our client Shopify sites, and within no time at all we had tests up and running to validate the setup with data flowing through. The hypothesis creation is helpful for internally tracking experimentation and it was fairly straightforward to implement additional custom events such as Add to cart. Plus the super lightweight script means very fast test load times for the least bias.
Dec 20, 2023
Fra R.
Great option for A/B testing
Mida is a great tool. If you're looking to optimize your page, I highly recommend it.
It's far easier to use than our previous tool—you can start your first test within minutes of logging in, saving us valuable time.
Dec 10, 2023
James G.
Trust The Mida Touch!
I have been extremely satisfied with the tool. I was thrilled to discover it and it improved Conversion Rate on the very first landing page I threw at it significantly. It took about an hour to feel extremely comfortable with the tool and I started seeing value as soon as I launched my first experiment.
Dec 13, 2023
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