Secondary Action: A Secondary Action is an alternative operation that a user can take on a webpage apart from the primary goal or action. This can be actions like "Save for later," "Add to wishlist," or "Share with a friend." While the primary action is usually tied to conversions such as making a purchase or signing up, secondary actions are still important as they can lead to future conversions or drive other valuable behaviors on your site. It's a way of keeping users engaged even if they're not ready for the primary action yet.