Pay As You Grow

How does Mida count Monthly Tested Users (MTU)?

Mida counts an MTU when a unique visitor interacts with at least one active experiment within a billing month. Each user is counted only once per month, regardless of how many experiments they participate in or how many pages they view. Learn how Mida counts Monthly Tested Users (MTU).

Why does the Growth plan include only 5 projects?

For most teams, 5 projects are more than enough. We typically see customers using 1–2 projects (for example, one for a landing site and one for an app). If you need more than 5 projects, you’re likely managing multiple sites or clients. Reach out to us about our Agency plan, which is better built for that use case.

How does Mida affect my site speed?

Mida is designed to have minimal impact on your site speed. Our script is 15KB compressed and typically much smaller and faster than most competitors, keeping your website's performance smooth. You can see a detailed comparison of script and loading times A/B testing tool speed and script size benchmark.

Can I use Mida for native Mobile Development?

It is in closed beta for now. Contact us through email to get into the beta testing for free.

Can it run on my website (Webflow/Wix/Framer/etc)?

Mida works with almost all websites that allow the addition of custom HTML codes.

Can it run on funnel sites?

Yes, it works on all website funnels that allow you to inject custom HTML codes to the HEAD section.

Do you support cross domain testing?

Yes, Mida supports cross-domain testing! You can use the same project snippet across different websites or domains. Add the unique project snippet to each site you want to test or track goals within the same project.

Do I need to pay separately for Live Deployment and Personalization?

No, it's all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it's purely a usage-based pricing model with all features covered.

Do you offer an agency portal to see all clients and results, or are clients on separate accounts?

Yes. Mida supports flexible agency setups, depending on how you work with your clients and handle billing. Agency portal and multi-client account options in Mida.