Claude Chat / Claude Desktop MCP integration

Connect Claude Chat or Claude Desktop to Mida through a remote MCP connector for experiment, personalization, and goal workflows.

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About Claude Chat / Claude Desktop

Claude Chat / Claude Desktop is an AI assistant or MCP-compatible client that can use Mida tools after you authorize your dashboard account. Connecting it with Mida lets teams inspect experiments, create drafts, request preview URLs, and summarize results from the assistant they already use.

How the Claude Chat / Claude Desktop integration works

Mida exposes a remote MCP server at https://mcp.mida.so/mcp. Add it as a Claude custom connector, configure which tools Claude may use, then enable the connector in the chat where you want Claude to access Mida.

Requirements

  • A Claude account or workspace with custom connectors available.
  • An active Mida dashboard account.
  • Access to the Mida project you want Claude to use.

How to use Claude Chat / Claude Desktop with Mida

  • In Claude, open Settings -> Connectors. On Team or Enterprise workspaces, an owner may need to add the connector from Admin settings first.
  • Click Add custom connector, name it Mida, paste https://mcp.mida.so/mcp as the remote MCP server URL, then add the connector.
  • Configure which Mida tools Claude can use, then open a new chat, click +, enable the Mida connector, and complete Mida sign-in when prompted.
  • Ask Claude to review experiment performance, generate ideas, create a draft test, or retrieve preview URLs.

Use cases

Summarize experiment performance in plain English

Ask Claude Chat / Claude Desktop to list active Mida experiments, explain winners and losers, and highlight what to review before making a launch decision.

Create draft tests faster

Describe the page, hypothesis, and variant idea to Claude Chat / Claude Desktop. Mida MCP can create drafts where supported so your team can review changes before launch.

Generate preview URLs for review

Ask Claude Chat / Claude Desktop for a Mida preview URL for a variant or draft, then share it with teammates before publishing.

Turn business goals into conversion goals

Use Claude Chat / Claude Desktop to help create Mida goals for purchases, signups, bookings, or custom events without hunting through the dashboard.

Shared data

Mida and Claude Chat / Claude Desktop exchange the following events:

Event Direction Description
list_experiments Data out Claude Chat / Claude Desktop can request experiment lists and summaries from the Mida workspace you authorize.
create_draft_experiment Data in Claude Chat / Claude Desktop can create draft experiments, goals, or personalizations for review in Mida.
get_preview_url Data out Claude Chat / Claude Desktop can fetch Mida preview URLs for variants and drafts.

Frequently asked questions

Do I need to share a Mida API key with Claude Chat / Claude Desktop?

No. Use the Mida MCP server URL and sign in with Mida when prompted. Do not paste API keys into your assistant.

Can Claude Chat / Claude Desktop launch experiments automatically?

MCP creates drafts by default where supported, so you can review changes in Mida before launching. You remain in control of what goes live.

Which Mida project does Claude Chat / Claude Desktop use?

During authorization, choose the Mida project the assistant should use. If you manage multiple projects, verify the selected project before creating tests, goals, or personalizations.

What MCP server URL should I use?

Use https://mcp.mida.so/mcp as the remote MCP server URL.

Ship A/B tests 10x faster — connected to your stack

Mida is the lightweight A/B testing and personalization platform that integrates with the tools you already pay for.

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