"Simple and easy to use!"
"Exceeded my expectations!"
"Very fast load times!"

Posthog for Product.
Mida for Marketing.

PostHog is excellent for feature flags and product experiments. Mida gives marketing teams full autonomy to test landing pages, funnels, and campaigns without relying on developers.

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💛 Loved by CRO marketers
Trusted by Thousands of Global Companies

This isn’t a PostHog replacement

If your team uses PostHog for feature flags, product analytics, and product experiments — you’re doing the right thing.

But when it comes to marketing sites, landing pages, and conversion optimization, most teams hit friction fast.

No credit card required
100K MTU
Freemium plan available

PostHog vs Mida

job-based comparison (not feature table)

Posthog

Feature Flagging

✅ Built for this

Product experiments

✅ Excellent

Landing page A/B tests

Possible, but dev-heavy

✅ Built for marketers

Copy & layout tests

Requires code

✅ Visual editor

Marketing iteration speed

❌ Slower

✅ Build UI with AI

Team ownership

Dev-led

Marketing-led

PostHog + Mida works better than either alone

Modern teams rarely rely on a single experimentation tool because product experimentation and marketing experimentation solve different problems.

PostHog and Mida are strongest when each is used for the job it was designed to do. Using both tools together gives each team full ownership without compromise.

Our pixel is super small and FAST!

Mida’s lightweight script and visual editor reduce risk, bias, and dependency on deploy cycles.

Marketing pages are SEO-sensitive

Core Web Vitals matter

Marketers are risk-averse to shipping code-heavy tests

AI that helps marketers move faster

MidaGX automatically generates A/B test variations using AI. No coding, no manual tagging, just describe the change and Mida builds the experiment for you.

Describe what you want or even draw on screen to tell AI what you need.

Creates and applies the change directly in the visual editor, ready to be published.

A fully functional A/B test, live in minutes while connected to GA4 and your analytics stack.

Why Choose Mida?

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

“An innovative easy to use interface not confusing; you don’t supercharge your classroom with have the right tools for teachingneed to explain experiences with it servicing”

Savannah Sarker

Onboarding Enablement Expert

Frequently asked questions

What is Monthly Tested Users (MTU)?

Tested users are individuals who visit your website and are included in any of the A/B tests you're conducting.

How does Mida count Monthly Tested Users (MTU)?

Mida counts an MTU when a unique visitor interacts with at least one active experiment within a billing month. Each user is counted only once per month, regardless of how many experiments they participate in or how many pages they view.

How does Mida affect my site speed?

Mida is designed to have minimal impact on your site speed. Our script is 10X smaller and faster than the competition (20KB vs 200KB++), keeping your website's performance smooth. You can see a detailed comparison of script and loading times here.

Can I use Mida for native Mobile Development?

It is in close beta for now. Contact us through email to get into the beta testing for free.

Can it run on my website (Webflow/Wix/Framer/etc)?

Mida works with almost all websites that allow the addition of custom HTML codes.

Can it run on funnel sites?

Yes, it works on funnel all websites that allows you to inject custom HTML codes to the HEAD section.

Do you support cross domain testing?

Yes, Mida supports cross-domain testing! You can use the same project snippet across different websites or domains. Add the unique project snippet to each site you want to test or track goals within the same project.

Do I need to pay separately for Live Deployment and Personalization?

No, it's all covered within the Growth plan. Our pricing plan doesn't charge you separately on features, it is purely a usage-based pricing model and all features are covered.

The A/B testing platform for people who
care about  website performance

Mida is 10X faster than anything you have ever considered. Try it yourself.