Microsoft Copilot Studio A/B testing integration

Add Mida as an MCP tool to a Copilot Studio agent so your team can ask about experiments from Microsoft Teams and Microsoft 365 Copilot.

AI Assistants Two-way sync Remote MCP Works with Mida A/B Testing & Personalization

About Microsoft Copilot Studio

Microsoft Copilot Studio is an automation platform that can act as an MCP client. Connecting it with Mida lets a workflow or agent read experiment results, create drafts, and manage goals on a schedule or in response to events, without anyone opening the dashboard.

How the Microsoft Copilot Studio integration works

Mida exposes a remote MCP server at https://mcp.mida.so/mcp with OAuth dynamic discovery. Copilot Studio's MCP onboarding wizard finds Mida's sign-in endpoints by itself, so each person who uses the agent signs in with their own Mida account.

Requirements

  • A Microsoft Copilot Studio environment where you can create or edit agents.
  • Permission to add MCP tools. Your Power Platform data policy must allow the connector.
  • An active Mida dashboard account with access to the right project.

How to use Microsoft Copilot Studio with Mida

  1. Open your agent in Copilot Studio, go to Tools, select Add a tool, then New tool, then Model Context Protocol.
  2. Set Server name to Mida, add a short description such as "Reads and manages A/B tests in Mida", and paste https://mcp.mida.so/mcp as the Server URL.
  3. Choose OAuth 2.0 as the authentication type and Dynamic discovery as the type, then select Create. Copilot Studio registers itself with Mida, so there is no client ID or secret to paste.
  4. Select Create a new connection, sign in with Mida and choose your project, then select Add to agent.

Use cases

Send a weekly test summary

Run a Microsoft Copilot Studio workflow every Monday that lists running Mida experiments, reads each result, and posts a short summary to Slack, Teams, or email.

Flag tests that need a decision

Check results on a schedule and alert the owner when a variant looks like a clear winner or loser, or a test has run long enough to call.

Answer test questions where your team already works

Let people ask how a test is doing from chat, and have Microsoft Copilot Studio fetch the answer from Mida with their own Mida sign-in.

Turn requests into draft tests

When a test idea lands in a form, ticket, or spreadsheet, have Microsoft Copilot Studio create a Mida draft so it is ready for review. Drafts never go live on their own.

Example use case

Illustrative demo only — not connected to your account. After you connect Mida, your assistant can help monitor experiments and notify your team when something is worth acting on.

claude • mida

Frequently asked questions

Do I need to share a Mida API key with Microsoft Copilot Studio?

No. Use the Mida MCP server URL and sign in with Mida when prompted. Do not paste API keys into your assistant.

Can Microsoft Copilot Studio launch experiments automatically?

MCP creates drafts by default where supported, so you can review changes in Mida before launching. You remain in control of what goes live.

Which Mida project does Microsoft Copilot Studio use?

During authorization, choose the Mida project the assistant should use. If you manage multiple projects, verify the selected project before creating tests, goals, or personalizations.

What MCP server URL should I use?

Use https://mcp.mida.so/mcp as the remote MCP server URL.

Ship A/B tests 10x faster — connected to your stack

Mida is the lightweight A/B testing and personalization platform that integrates with the tools you already pay for.

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